Great creative that nobody connects with isn't great creative.

We help agencies understand the audience before the work starts, so what gets made, lands. Easy.

Our Path: A Full Creative Testing Process

Explore
Audience Insights
Validate
Concept Testing
Build
Creative Testing
Acquire
Conversion Testing
Grow
Embed Capability

How we work with agencies

Pitch Support
Win the brief
We review the evidence needed for the brief or creative direction, find where the assumptions are, and show you what's needed to make it defensible.
Research
Know the audience
Qualitative and desk research to understand who your client's audience is, what they need, and what will resonate, before creative begins.
Concept Testing
Back the right direction
We test a range of concepts, messaging, and designs with the audience, so you invest in the direction most likely to land.
Creative +
Conversion Testing
Prove it works
Review the final assets: Do they drive action? Which channel, message, and format works best?
Embed Capability
Make it how you do things
We train your team to test work themselves, so audience evidence becomes part of how you operate, not something you outsource.

The best agencies don't just make beautiful work. They make work they can defend.

We build audience testing into how you work, not as a last-minute check, but as part of how ideas develop. So by the time it's in front of your client, you've already got the evidence.

Want to be the agency that always has the evidence? Let's talk.

Trusted by organisations and agencies

What our clients say

  • "Chloe helped us find messaging that genuinely connected with our customers, enabling them to understand our complex fintech infrastructure. She listened deeply to what our audience needed and translated technical payment concepts into clear, human narratives. Her rigorous approach to message testing meant we knew what resonated. She also fostered strong team collaboration and consistently brought out the best in everyone. Working with Chloe, you can expect someone who humanises technology, tests rigorously, and delivers messaging that truly connects with your audience."

    — Richard Bell, CEO & Co-founder, Fourdotzero

  • "As part of any digital marketing and branding exercise, it's always insightful to get real input from a client's existing or potential customers. Dr Chloe Sharp delivered a set of well-run, professional focus groups with an impossibly short amount of prep time, they were invaluable throughout the project."

    — Account Manager, Brand Consultancy

  • "We deployed Dr Chloe Sharp to undertake two major research projects for our group of businesses. The team managed to glean insights that have been instrumental in steering our direction on a path that is wholly differentiated and giving us the edge on our competition, hands down. The complexity of our industry was captured and crystallised into bite-sized chunks that were easy to digest across a number of key functions, meaning that we were able to proactively take the critical recommendations and integrate them into our business model seamlessly. If you are looking for a fresh approach to market research that delivers real value, then I would thoroughly recommend choosing Sharp Insight."

    — Jonathan Crosby, Marketing Manager, Redstone Connect

  • "Dr Chloe Sharp turned the project around really quickly. They gave an in-depth view of the commercial property market that included market size, trends and market forces. It really helped us shape the brand strategy for our client, looking to enter this market."

    — Laura Hodgson, BEAR London

  • "Chloe helped us find messaging that genuinely connected with our customers, enabling them to understand our complex fintech infrastructure. She listened deeply to what our audience needed and translated technical payment concepts into clear, human narratives. Her rigorous approach to message testing meant we knew what resonated. She also fostered strong team collaboration and consistently brought out the best in everyone. Working with Chloe, you can expect someone who humanises technology, tests rigorously, and delivers messaging that truly connects with your audience."

    — Richard Bell, CEO & Co-founder, Fourdotzero

  • "We collaborated with Dr Chloe Sharp and worked together on observing and researching the premium estate and letting agents in London. She was able to help us with a survey ahead of the observation and structure the insights to ensure that the research focused on the company's repositioning exercise."

    — Laura Hodgson, BEAR London