Team and Partners

Dr Chloe Sharp

Co-Founder

Chloe comes in when things are messy and changing: a product the market didn’t want, AI tools nobody used. The reason isn’t usually because of tech. It’s the commercial work of validating, communicating and convincing is where teams usually fall short. She facilitates the thinking and conversations that work it out, clarifying the customer and what to validate, then helping deliver the action, not just advise on it.

The mechanics of validation and AI enablement are being automated fast. Understanding people isn’t: motivation, social proof, loss aversion, identity, belonging, trust. That’s where Chloe works.

PhD in psychology, behavioural science and sociology. Author of Make Products That Matter. Secured over £10m in non-dilutive grant funding. Exited GrantUp. Angel investor. ILM7 Coach. Product leadership. Social capital expert. SROI/Social Value for social impact.

Simon Sharp

Co-Founder

Simon has used AI since its infancy, running local models and building basic tools long before any of it was easy. That early curiosity has developed into him structuring Sharp Insights around its own AI stack. He uses Claude to code the tools that support founders validating their market and product, and take the grind out of planning.

Before Sharp Insights, he spent more than a decade at Mercedes-Benz, leading multimillion-pound projects, building the business cases behind them, and managing the dealer network and high-profile customers like Amazon, Ocado and Asda.

Whatever he is working on, Simon starts with process and data, and how they affect the team and the users, with efficiency and usability treated as priorities. A Help to Grow mentor, he now helps companies find a people-centred home for AI in their business.

Milo

Head of Wellness

Focused on the well-being of all employees, customers and givers of scritches. Milo always puts the customer first, unless there is ‘chicken’ or ‘ball’, then they come first.

An excellent, active listener, Milo encourages a “back to nature” approach, favouring walking meetings and a regenerative leadership style. Deeply motivated by eco-friendly topics, he believes we should be in the woods anytime we are not asleep.

What he lacks in meeting etiquette, he makes up for in tail wags.

His favourite quote: “Behind every great company, there is a great dog.”