Build the business behind your technology
We help deep tech and CreaTech founders understand their customers, strengthen their grant applications and develop a clear route to market.
Whether you’re choosing your first market or preparing for your next stage of growth, we bring rigorous research and commercial advice.
What do you need to move forward?
Understand funding fit, shape your project and strengthen your case through masterclasses, expert reviews and one-to-one coaching.
Explore grant support →Work out which customers to focus on, where your technology creates value and what you need to prove next.
Our Customer and Route-to-Market Review combines working sessions with focused research and analysis.
From £3,400 + VAT
Explore commercialisation support →Bring us in to research customer needs, test your proposition and understand adoption barriers. We turn the findings into commercial recommendations and a practical plan.
Projects can be commissioned directly or included as an eligible work package within a funded project.
Projects: From £7,500 + VAT
Discuss a project →Get coaching as you develop your plans, or bring in a Fractional CCO to lead agreed commercial priorities alongside your team.
Commercial coaching: From £600 + VAT
Fractional CCO: From £3,400 + VAT per month
Discuss ongoing support →
Build your own commercial skills
Our masterclasses, courses and tools help you develop your funding knowledge, plan customer research and apply what you learn.
Masterclasses and webinars
Free webinars and paid masterclasses on grant funding, customer evidence and routes to market, with time for your questions.
View upcoming sessions →
Online courses
Practical learning in customer-led product development and innovation funding, including Design Thinking for Deep Tech and Grant Funding Fundamentals.
Make Products That Matter
A practical guide to understanding customer and user needs throughout the product lifecycle, from idea to launch.
Get the book →
Who you’ll work with
Led by Dr Chloe Sharp
Chloe brings research, funding and commercial experience to the challenges founders face when taking technology to market.
She holds a PhD in psychology, behavioural science and sociology, and is the author of Make Products That Matter, an ILM7-qualified coach and an Innovate UK assessor. Her work combines customer understanding with practical advice on funding and commercial development.
Meet Chloe on LinkedIn →Experience across technology sectors
Over a decade of research, funding and commercial experience
Digital technologies and AI
Applied AI · FinTech · RegTech · Productivity · PropTech · Retail technology
Life sciences and health
Clinical diagnostics · Quantum-enabled medical devices · Wearables · Consumer health · Fitness and wellness
Engineering biology and advanced materials
Engineering biology · Biomaterials · Recombinant proteins · Recycled materials
Clean energy, mobility and advanced manufacturing
Net-zero technologies · Sustainable mobility · AgriTech · Manufacturing and industrial adoption
Creative industries
AI-enabled creative products · Immersive experiences · Technology for creative production
Research, training and mentoring through programmes including:
Science Creates · CoSTAR · Cranfield APC · Carbon13 · Amazon Innovation Accelerator · Amazon Sustainability Accelerator
What founders say
“Chloe listened deeply to what our audience needed and translated technical payment concepts into clear, human narratives. Her rigorous approach to message testing meant we knew what resonated.”
“She really challenged our assumptions and gave us something concrete to work with: iterations based on evidence rather than assumptions. Our roadmap is based on evidence rather than guesswork.”
“The course took the mystery out of the grant application process. Practical advice, examples and resources that made the complex world of grant writing feel accessible. I left equipped to approach grant funding strategically.”
See the work behind our approach
Explore examples of customer research, product validation, grant support and commercial advisory for technology ventures.
Beta testing an AI regulatory tool across UK government
Insights shaped the product roadmap and unlocked government integration.
Mentoring a 3D-printed wrist guard from prototype to grant readiness
Direct mentorship through validation, grant strategy and commercial planning.
Market evidence and grant strategy for an engineering biology startup
£550k raised in non-dilutive funding through grant support.
What’s your next commercial challenge?
Book a conversation →Tell us what you’re developing, what you already know and where you need support.
Not sure where to start? Read the questions founders ask →